The largest social networking site has come up with another idea to increase advertising revenue. He announced that he would paste the ads into the middle of the videos posted by users.
Facebok is a company whose revenue comes exclusively from advertising. He is constantly working on new ideas, and their goal is to get people to watch them. The new concept of the American giant is well-known to people using YouTube, and involves pasting ads into the middle of a user-posted video.
Facebook is testing a new feature that roughly pastes the ad in the middle of the video, which is then displayed during playback. For now, it’s available to a limited number of US users, but once the tests run out, it will be available to anyone who owns those accounts.
The management of the portal counts on the fact that a new way of presenting ads will increase the company’s revenue.